Datsun to launch its first sedan on 4th April, sketch revealed

Datsun Model for Russia Low Res

Datsun to launch its first sedan on 4th April, sketch revealed

Datsun has just revealed the first sketch of its first sedan which will be launched on the 4th of April in Russia

Datsun will take the wraps off the first ever Datsun sedan in Russia on the 4th of April and has just revealed the first sketches of the sedan. It will be meant initially only for the Russian market but we doubt if Datsun will keep us away from the same for a long while. The event will also mark Datsun’s entry into India and the same is being seen as a pretty significant move for the global expansion of the brand.

The Russian market is strategically an important market for the brand and it will offer the budget car manufacturer an immense scope for growth. It is for the first time in Datsun’s history that the brand is being launched in Russia. Datsun’s dedicated webpage for Russia (www.datsun.ru) has gone live as well alongside the announcement and it comes with a countdown to the official launch date of the brand alongside the sedan in Russia.

The website has a provision for visitors to register for the latest news from the stable of Datsun. What this will do is that it will aid building of customer anticipation and interest in the brand. Datsun has never touched down in Russia so such activities surely help in building a brand image. The website will also allow for a live stream view of the unveiling of the brand and Datsun sedan in production guise on the 4th of April.

The Datsun car to be unveiled on April 4thhas been developed specially for the Russian market, which resembles the Indian market to some extent but has the brands global philosophy attached with it. The company’s global philosophy is that its customers are risers and the Datsun cars are meant to offer them an engaging driving experience, peace of mind ownership and accessibility at the right and transparent price, with a competitive Total Cost of Ownership.

The sedan has been styled in Japan and its development was undertaken locally by Nissan Motor Corporation’s international team of talented engineers.The 21stcentury Datsun for Russia will deliver a rich, customer-orientated brand experience with no compromise in terms of accessibility, reliability and durability, values deeply rooted in Datsun’s heritage.